Toronto Santa Claus Parade

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Toronto Santa Claus Parade
Santa Claus Parade Toronto 2009 (1).jpg
A float in the 2009 Parade
FormatParade
Created byEaton's
StarringKen Shaw and Melissa Grelo 2010-present - CFTO TV/CP24
Rosey Edeh (2009) and Leslie Roberts 2005-2009 - Global Toronto
Faye Dance, Sandy Hoyt (1985-1997) and Susan Hay (1990s until 2008) - Global Toronto
Country of originCanada
Original language(s)English
No. of episodes109 (as of November 17, 2013)
Production
Location(s)downtown Toronto from Christie Pits along Bloor Street West, south on Avenue Road/Queen's Park Cresent/University Avenue to Front Street West, east along Front to St. Lawrence Market
Running time3 Hours
(with commercials)
Production company(s)Eaton's 1905-1977
various corporate sponsors 1982-present
CTV (media since 2010)
Broadcast
Original channelCTV 2010-present
Global TV 1982-2009
CBC 1952-1981
Original run1952 – present
External links
Website
 
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Toronto Santa Claus Parade
Santa Claus Parade Toronto 2009 (1).jpg
A float in the 2009 Parade
FormatParade
Created byEaton's
StarringKen Shaw and Melissa Grelo 2010-present - CFTO TV/CP24
Rosey Edeh (2009) and Leslie Roberts 2005-2009 - Global Toronto
Faye Dance, Sandy Hoyt (1985-1997) and Susan Hay (1990s until 2008) - Global Toronto
Country of originCanada
Original language(s)English
No. of episodes109 (as of November 17, 2013)
Production
Location(s)downtown Toronto from Christie Pits along Bloor Street West, south on Avenue Road/Queen's Park Cresent/University Avenue to Front Street West, east along Front to St. Lawrence Market
Running time3 Hours
(with commercials)
Production company(s)Eaton's 1905-1977
various corporate sponsors 1982-present
CTV (media since 2010)
Broadcast
Original channelCTV 2010-present
Global TV 1982-2009
CBC 1952-1981
Original run1952 – present
External links
Website
Eaton's Santa Claus Parade, 1918, Toronto, Ontario. Having arrived at the Eaton's store, Santa is readying his ladder to climb up onto the building.

The Toronto Santa Claus Parade is a Santa Claus parade held annually in mid-November in Toronto, Ontario, Canada. More than a half million people attend the parade every year.[1] The televised parade starts after noon and lasts about three hours.

History[edit]

The Toronto Santa Claus Parade was first held on December 2, 1905 with just a single float, and was operated and funded by the Eaton's chain of department stores. It now has over 25 floats, 24 bands, and 1,700 participants. The parade route is almost 5.6 kilometres (3.5 mi) long. It is one of the biggest productions in North America and the oldest annual parade in the world.[2]

From 1925 to the 1970s, the floats from the parade were reused in Montreal. This arrangement was cancelled due to the FLQ Crisis.

Near demise and revival[edit]

Eaton's association with the parade ended in 1982 and almost led to the parade's demise.[3] Businessmen led by George Cohon and 20 corporate sponsors stepped in to save the parade. Cohon remains co-chair of the parade organization. Today the parade is funded by various corporate sponsors (including McDonald's, Canadian Tire, Lowe's, Sears Canada, and Tim Horton's) which are featured in floats.

Changes[edit]

In 1983 the Celebrity Clowns began and remains a tradition of the parade today.

In 2011, the parade did not pass down Yonge Street (via Dundas Street West), ending the tradition of passing by the Toronto Eaton Centre, once home to the parade's former sponsor. The pancake breakfast continues to be held at the Eaton Centre, which is one of several corporate sponsors.

Toronto Christmas Parade Celebrity Clowns.JPG

Broadcasting[edit]

From 1952 to 1983 the parade was broadcast by the Canadian Broadcasting Corporation TV. The parade has been heard on radio from CFRB (1930s-1950s) and CBC Radio (beginning 1950s), at one point the parade also aired on CP24 Radio 1050 (at the time the station was operating as a TV simulcast with CP24 during the 2010 parade) to CHFI-FM (current broadcaster) as alternatives to live television coverage.

The parade was carried in Canada by Global Television, and broadcast to several other countries, including New Zealand, Ireland and Norway, primarily by broadcasters owned by or affiliated with Global's parent company CanWest from 1984-2009.[4] The United States network CBS broadcast the parade as part of its All American Thanksgiving Day Parade coverage during American Thanksgiving, rotating its coverage between the Toronto Santa Claus Parade, Macy's Thanksgiving Day Parade, and the Disneyland Stars Parade.[5]

On April 6, 2010, It was announced that a new deal was reached that would see CTV stations nation-wide, along with CTV-owned Toronto-based 24-hour news channel CP24, would air live coverage of the parade for three years, going to 2012.[6][7][8]

Today the parade is broadcast throughout Canada and as far as New Zealand, Norway and Ireland.

Closure and access[edit]

Streets around the downtown core are shut down from morning to afternoon of the day of the parade. While some parking is available, organizers encourage the public to take public transit. GO Transit (via Union Station) and Toronto Transit Commission's subway stations provide access to the parade route.

References[edit]

  1. ^ Five Things You Need To Know Before Heading To The Santa Claus Parade On Sunday Accessed January 17, 2013
  2. ^ "Unrivaled memories of the Santa Claus Parade in Montreal 1925 to 2012". Retrieved 2013-01-17. 
  3. ^ the Santa Claus Parade Accessed January 19, 2013
  4. ^ http://www.globaltoronto.com/santa+claus+parade/2214964/story.html
  5. ^ "Best bets". Austin American-Statesman. 23 November 1989. 
  6. ^ http://toronto.ctv.ca/servlet/an/local/CTVNews/20100406/CTV_parade_100406/20100406?hub=Toronto
  7. ^ http://www.cp24.com/servlet/an/local/CTVNews/20100406/100406_santa_parade/20100406/?hub=CP24Entertainment
  8. ^ Only Five More Sleeps Until THE SANTA CLAUS PARADE on CTV and CP24, Nov. 21

External links[edit]

Media related to Toronto Santa Claus Parade at Wikimedia Commons

Multimedia[edit]