SurveyMonkey

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SurveyMonkey
SurveyMonkey Logo.png
TypePrivate
Founded1999 (1999)[1]
Headquarters101 Lytton Avenue,
Palo Alto, CA 94301
United States [2]
No. of locationsPalo Alto, Portland, Seattle, Dublin
Area servedworldwide
Founder(s)Ryan Finley, Chris Finley
CEODave Goldberg, CEO[1]
IndustryOnline survey services
ProductsOnline survey tools
Revenue$113m[3]
Employees280
Slogan(s)The best decisions start here
WebsiteSurveyMonkey.com
Written in.NET, Python
Alexa rankSteady 457 (August 2013)[4]
Registrationrequired for creating a survey
Users15,000,000
Available inDansk, Deutsch, English, Español, Français, 한국어, Italiano, Nederlands, 日本語, Norsk, Português, Русский, Suomi, Svenska, 中文(繁體), Türkçe
 
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SurveyMonkey
SurveyMonkey Logo.png
TypePrivate
Founded1999 (1999)[1]
Headquarters101 Lytton Avenue,
Palo Alto, CA 94301
United States [2]
No. of locationsPalo Alto, Portland, Seattle, Dublin
Area servedworldwide
Founder(s)Ryan Finley, Chris Finley
CEODave Goldberg, CEO[1]
IndustryOnline survey services
ProductsOnline survey tools
Revenue$113m[3]
Employees280
Slogan(s)The best decisions start here
WebsiteSurveyMonkey.com
Written in.NET, Python
Alexa rankSteady 457 (August 2013)[4]
Registrationrequired for creating a survey
Users15,000,000
Available inDansk, Deutsch, English, Español, Français, 한국어, Italiano, Nederlands, 日本語, Norsk, Português, Русский, Suomi, Svenska, 中文(繁體), Türkçe

SurveyMonkey is a web survey[5] development cloud based (SaaS) company, founded in 1999 by Ryan Finley. SurveyMonkey provides free, customizable surveys as well as a suite of paid back end programs that include data analysis, sample selection, bias elimination, and data representation tools.[6] In addition to providing free and paid plans for individual users, SurveyMonkey offers more large scale enterprise options for companies interested in both data analysis, brand management, and consumer focused marketing.[7] Since releasing its enterprise, business-focused services in 2013, SurveyMonkey has grown exponentially, opening a new headquarters in downtown Palo Alto.[3]

SurveyMonkey provides data collection, data analysis, brand management, and consumer marketing for Facebook, Virgin America, Salesforce, Samsung, and Kraft among others.[8]

Services[edit]

History[edit]

Founding[edit]

The company was majority-owned by Ryan and Chris Finley until 2009, when it was sold to a private equity consortium. David Goldberg (husband of Facebook COO Sheryl Sandberg) is SurveyMonkey's current CEO.[9]

In 2010, the company received US$100 million in debt financing from Bank of America Merrill Lynch and SunTrust Robinson Humphrey.[10]

In 2013, the company raised $800 million in debt and equity valuing the company at $1.35 billion.[11]

Expansion[edit]

In 2013, SurveyMonkey had 1.5 million users.[1]

In September 2013, the company announced HIPAA (Health Insurance Portability & Accountability Act) compliant features for premium subscription holders.[12]

In November 2013, the company announced a new product—SurveyMonkey Enterprise. Organizations can manage users, data, and billing while on the survey platform.[13]

Partnerships[edit]

In February 2013, SurveyMonkey announced their partnership with API management platform, Mashery. This allows for the integration of third party apps and widgets into SurveyMonkey’s core tool. Currently, the company has partnerships with Eventbrite, MailChimp, Zendesk, Pick1[14] and others.[15]

Acquisitions[edit]

It has since acquired three other survey tools (Precision Polling, Wufoo, and Zoomerang) as well as a stake in the UK-based Clicktools.[citation needed]

Corporate[edit]

SurveyMonkey has over 250 employees as of mid-2013. There are offices in Palo Alto, California; Portland, Oregon; Seattle, Washington; Dublin, Ireland; and Luxembourg.[2]

The company runs on a freemium[16] business model.

See also[edit]

References[edit]

  1. ^ a b c Scott, Martin (27 August 2012). "Customer research easier in digital era". USA Today. Retrieved 20 February 2013. 
  2. ^ a b "Contact SurveyMonkey". SurveyMonkey. Retrieved 2014-05-07. 
  3. ^ a b Quentin, Hardy. "SurveyMonkey Releases Business Version of Popular Questionnaire Software". The New York Times. Retrieved 27 May 2014. 
  4. ^ "Surveymonkey.com Site Info". Alexa Internet. Retrieved 2013-02-18. 
  5. ^ "How to Use Online Tools for Customer Surveys". Inc. 30 July 2010. Retrieved 20 February 2013. 
  6. ^ "SurveyMonkey "How it works"". SurveyMonkey. Retrieved 27 May 2014. 
  7. ^ "SurveyMonkey "Enterprise"". SurveyMonkey. Retrieved 27 May 2014. 
  8. ^ "SurveyMonkey "Home"". SurveyMonkey. Retrieved 27 May 2014. 
  9. ^ Helft, Miguel (2013-10-10). "Sheryl Sandberg: The real story". Fortune (Time Inc.). Retrieved 2013-10-11. 
  10. ^ Lynley, Matthew (November 3, 2010). "SurveyMonkey bucks the trend, picks up $100M in debt financing". Venturebeat.com. 
  11. ^ Lashinsky, Adam (2013-01-17). "Why SurveyMonkey is holding off on an IPO - Fortune Tech". Tech.fortune.cnn.com. Retrieved 2014-03-03. 
  12. ^ "SurveyMonkey Protects Patient Privacy with new HIPAA Features". MarketWatch. Retrieved 2014-03-03. 
  13. ^ Konrad, Alex (2013-11-18). "SurveyMonkey Jumps Into Enterprise Market With New Product For Businesses". Forbes. Retrieved 2014-03-03. 
  14. ^ "Pick1.com". Pick1. Retrieved 2014-03-24. 
  15. ^ "Enquêtepartners - Integraties, services en providers" (in Dutch). SurveyMonkey. Retrieved 2014-03-03. 
  16. ^ "SurveyMonkeyFreemium.org". Freemium. 2012-07-12. Retrieved 2014-03-03. 

External links[edit]