RedBrick Health

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RedBrick Health logo
WebsiteRedBrickHealth.com
BlogHealthInnovationBlog.com
PurposeHelp People Be Healthy
Company TypePrivate
HeadquartersMinneapolis, Minnesota
Founded2006
FoundersKyle Rolfing, Kurt Cegielski, Pat Sukhum, Kristin Austrum, Abir Sen, David Dickey
Key PeopleDan Ryan, CEO; Gregg Waldon, CFO; Eric Zimmerman, Chief Marketing Officer; Gal Bar-or, Chief Technology Officer; Jeff Dobro, Chief Medical Officer; Kurt Cegielski, Founder & Senior Vice President, Employer Solutions; Kyle Rolfing, Founder & Strategic Advisor; Nicole Manderscheid Vice President, Human Resources
InvestorsHighland Capital Partners, Versant Ventures, Fidelity Ventures, Kleiner Perkins Caufield & Byers
Board MembersBob Higgins (Chair), General Partner, Highland Capital Partners; Barbara Lubash, Managing Director, Versant Ventures; Roger Hurwitz Managing Partner, Volition Capital; Beth Seidenberg, Partner, Kleiner Perkins Caufield & Byers; Glen David Nelson, M.D., Chairman of GDN Holdings; Dan Ryan, CEO, RedBrick Health; Kyle Rolfing, Founder & Strategic Advisor, RedBrick Health
ProductsHealth EarningsSM, Personal HealthMapsSM, Intelligent Engagement EngineSM, Social Workplace Challenges & Competitions, Innovative Health Assessment
IndustryWellness, Health Promotion, Disease Management, Health Care Technology, Employee Health Benefits
Employees65
 
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RedBrick Health logo
WebsiteRedBrickHealth.com
BlogHealthInnovationBlog.com
PurposeHelp People Be Healthy
Company TypePrivate
HeadquartersMinneapolis, Minnesota
Founded2006
FoundersKyle Rolfing, Kurt Cegielski, Pat Sukhum, Kristin Austrum, Abir Sen, David Dickey
Key PeopleDan Ryan, CEO; Gregg Waldon, CFO; Eric Zimmerman, Chief Marketing Officer; Gal Bar-or, Chief Technology Officer; Jeff Dobro, Chief Medical Officer; Kurt Cegielski, Founder & Senior Vice President, Employer Solutions; Kyle Rolfing, Founder & Strategic Advisor; Nicole Manderscheid Vice President, Human Resources
InvestorsHighland Capital Partners, Versant Ventures, Fidelity Ventures, Kleiner Perkins Caufield & Byers
Board MembersBob Higgins (Chair), General Partner, Highland Capital Partners; Barbara Lubash, Managing Director, Versant Ventures; Roger Hurwitz Managing Partner, Volition Capital; Beth Seidenberg, Partner, Kleiner Perkins Caufield & Byers; Glen David Nelson, M.D., Chairman of GDN Holdings; Dan Ryan, CEO, RedBrick Health; Kyle Rolfing, Founder & Strategic Advisor, RedBrick Health
ProductsHealth EarningsSM, Personal HealthMapsSM, Intelligent Engagement EngineSM, Social Workplace Challenges & Competitions, Innovative Health Assessment
IndustryWellness, Health Promotion, Disease Management, Health Care Technology, Employee Health Benefits
Employees65

RedBrick Health is a health technology and services company based in Minneapolis, Minnesota. RedBrick Health is privately held and works with large, self-insured employers and progressive health plans.

History[edit]

RedBrick Health was founded in 2006 by founders and former management team members of Definity Health. At Definity Health, RedBrick Health’s founders helped create Health Reimbursement Accounts, the predecessor to Health Savings Accounts.

RedBrick Health launched its services to its first client in the fall of 2007[1] and published its first year-over-year health improvement and cost-savings results in early 2009.[2][3]

RedBrick Health has received $45 million in venture capital funding from Highland Capital Partners, Versant Ventures, Fidelity Ventures and Kleiner Perkins Caufield & Byers.[4][5]

RedBrick Health was named one of the top 50 best small and medium companies to work for in America in 2009 by the Society for Human Resource Management (SHRM) and the Great Places to Work Institute, Inc. (GPTW).[6]

Current Products[edit]

RedBrick Health incorporates data from a proprietary employee health assessment,[7] biometric health screenings and medical claims analysis to recommend clinically driven, online and telephonic health coaching programs tailored to each employee participant. RedBrick Health helps and supports individuals as they take the steps to better health that are most personally achievable and rewarding. In addition to the innovative Health Assessment, RedBrick Health offer a next generation Health EarningsSM incentive model, Personal HealthMapsSM and Social Workplace Challenges & Competitions.

Employees and families that participate in RedBrick Health programs are rewarded financially for their engagement and participation.[8][9] Rewards are set by the employer and can include premium reductions, Health Savings Account deposits, 401(k) deposits, gift cards or other financial rewards. RedBrick Health works with employers to ensure all employee participants have equal opportunity to earn better health and financial rewards, regardless of current health status.

References[edit]