Philip Morris USA

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Philip Morris USA is the United States tobacco division of Altria Group, Inc. Philip Morris USA brands include Marlboro, Virginia Slims, Benson & Hedges, Merit, Parliament, Alpine, Basic, Cambridge, Bucks, Dave's, Chesterfield, Collector's Choice, Commander, English Ovals, Lark, L&M, and Players.

On January 27, 2003, Philip Morris Companies Inc. changed its name to Altria Group, Inc. Even under this new name, Altria continues to own 100% of Philip Morris USA (abbreviated PM USA). Some view this name change as an effort by Altria to deemphasize its historical association with tobacco products.

Philip Morris USA Inc. home offices and facilities include headquarters, manufacturing, processing and support facilities in the Richmond, Virginia area; sales offices crisscrossing the U.S.; and an office in The Commonwealth of Puerto Rico.

Contents

History[edit]

Philip Morris was born in Whitechapel in 1835, the son of a recent immigrant from Germany who had taken the name Bernard Morris. In 1847, the family opened a shop in London. The first cigarettes that Philip Morris made were in 1854,.[1]

In 1902, Philip Morris & Co., Ltd. was incorporated in New York City. The company made its first cigarettes in Richmond in 1929, using an existing factory the company purchased. In 1933, this factory was racially integrated more than thirty years before the law required it. In 1938, the company offered preferred stock to ordinary buyers.[2]

In 1954, Philip Morris began advertising Marlboros specifically to women. The cigarettes had "new cork-tip filters housed in a flip-top box with a red roof design."[3]

In 1970, Philip Morris made the first of several acquisitions with the purchase of Miller Brewing Company. In 1985, Philip Morris Cos. became a holding company and the parent of Philip Morris Inc. and bought General Foods. The acquisition of Kraft Foods came in 1988, after which Kraft and General Foods became Kraft General Foods.[3]

In 2001, Kraft Foods launched an IPO for 11.1% of the company that raked in $8.7 billion, making it the 2nd largest IPO in American history at the time.[4]

In 2002, Miller Brewing and South African Breweries became SABMiller, the second-largest maker of beer in the world, though Philip Morris kept an interest in the merged company. In 2003, Philip Morris Cos. changed its name to Altria Group Inc.[5]

In the fall of 2003, Philip Morris USA moved its headquarters from New York City to Richmond, Virginia. On March 30, 2007, the remaining 88.9% stake in Kraft Foods was spun off to share holders.[6] Philip Morris International was split from Philip Morris USA in March 2008. This has caused a drop in the needed cigarette production due to no need for export product. Philip Morris shut down its Concord, North Carolina manufacturing facility in 2010 and moved all domestic production to Richmond.

US Army "cigarette camps"[edit]

Camp Philip Morris was one of the American Army camps established near Le Havre, France in World War II. As explained in "Introducton: The Cigarette Camps" at the website, The Cigarette Camps: The U.S. Army Camps in the Le Havre Area:[7][8]

The staging-area camps were named after various brands of American cigarettes; the assembly area camps were named after American cities. The names of cigarettes and cities were chosen for two reasons: First, and primarily, for security. Referring to the camps without an indication of their geographical location went a long way to ensuring that the enemy would not know precisely where they were. Anybody eavesdropping or listening to radio traffic would think that cigarettes were being discussed or the camp was stateside, especially regarding the city camps. Secondly, there was a subtle psychological reason, the premise being that troops heading into battle wouldn't mind staying at a place where cigarettes must be plentiful and troops about to depart for combat would be somehow comforted in places with familiar names of cities back home (Camp Atlanta, Camp Baltimore, Camp New York, and Camp Pittsburgh, among others). By war's end, however, all of the cigarette and city camps were devoted to departees. Many processed liberated American POWs (Prisoners of War) and some even held German POWs for a while.

See also[edit]

Notes[edit]

  1. ^ "Our History – Altria: 1800–1900". altria.com. Retrieved 2010-09-16. 
  2. ^ "Our History – Altria: 1900–1950". altria.com. Retrieved 2010-09-16. 
  3. ^ a b "Our History – Altria: 1951–2000". altria.com. Retrieved 2010-09-16. 
  4. ^ http://business.time.com/2012/02/02/the-11-largest-ipos-in-u-s-history/slide/kraft-foods/
  5. ^ "Our History – Altria: 2001–Present". altria.com. Retrieved 2010-09-16. 
  6. ^ http://investor.altria.com/phoenix.zhtml?c=80855&p=irol-faq_kraft_tkd
  7. ^ "Cigarette Camps: Camp Lucky Strike". Retrieved 26 September 2012. 
  8. ^ "Introduction: The Cigarette Camps". The Cigarette Camps: The U.S. Army Camps in the Le Havre Area. Retrieved 26 September 2012. 

References[edit]