KSGG

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KSGG
City of licenseReno, Nevada
BrandingSwag 104.9
Slogan"Hip Hop and R&B"
Frequency1230 kHz
Translator(s)104.9 K285EQ (Reno)
First air date1947 (at 1490)
FormatMainstream Urban
Power820 watts
ClassC
Facility ID202
Transmitter coordinates39°30′41″N 119°42′51″W / 39.51139°N 119.71417°W / 39.51139; -119.71417Coordinates: 39°30′41″N 119°42′51″W / 39.51139°N 119.71417°W / 39.51139; -119.71417
Former callsignsKXXL (1947-?)
KCBN (?-1989)
KRNO (1989-1990)
KCBN (1990-2001)
KPLY (2001-2005)
KJFK (2005-2013)
OwnerAmericom Las Vegas Limited Partnership
WebcastListen Live
Websiteswag1049.com
 
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KSGG
City of licenseReno, Nevada
BrandingSwag 104.9
Slogan"Hip Hop and R&B"
Frequency1230 kHz
Translator(s)104.9 K285EQ (Reno)
First air date1947 (at 1490)
FormatMainstream Urban
Power820 watts
ClassC
Facility ID202
Transmitter coordinates39°30′41″N 119°42′51″W / 39.51139°N 119.71417°W / 39.51139; -119.71417Coordinates: 39°30′41″N 119°42′51″W / 39.51139°N 119.71417°W / 39.51139; -119.71417
Former callsignsKXXL (1947-?)
KCBN (?-1989)
KRNO (1989-1990)
KCBN (1990-2001)
KPLY (2001-2005)
KJFK (2005-2013)
OwnerAmericom Las Vegas Limited Partnership
WebcastListen Live
Websiteswag1049.com

KSGG (1230 AM, "Swag 104.9") is an American radio station broadcasting a Mainstream Urban format. Licensed to Reno, Nevada, it serves the greater Reno area. The station is currently owned by Americom Las Vegas Limited Partnership.

The station signed on the air in 1947 with 250 watts using callsign KXXL.[1] The station announced as of March 18, 2013, it no longer offered progressive talk and changed its format to urban contemporary, branded as "Swag 104.9" and changed call letters to KSGG.[2][3]

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