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Jonathan Cheban is the founder of the website TheDishh.com and former CEO of CommandPR, a full-service public relations firm with offices in New York City, Los Angeles, and Miami. He also is noted for his high-profile friendship with socialite Kim Kardashian and appearances on her reality shows.
Cheban was born in Fort Lee, New Jersey, U.S., to Russian Jewish parents, Mikhail, a diamond dealer who died in 2011, and Galina, a real estate agent with Sotheby's. He is an only child. Cheban attended Fort Lee High School, where was later described as quiet and studious, making the Honor Roll. He graduated in 1991, and then attended Hofstra University, where he majored in communications.
After graduating from Hofstra University in 1995, Cheban worked in the entertainment, modeling and public relations industries for several years in both New York and Los Angeles. His big break came when he accepted a job working with Peggy Siegal, a publicist, at her firm in New York. At one point, music manager Benny Medina called Siegal to work on Sean Combs' 29th birthday party. When Siegal rejected the offer despite Cheban's urging, Cheban accepted the job himself. The resulting turnout was very successful, and those in the entertainment world began to take notice of Cheban. Cheban left Siegal and formed his own PR firm with two other publicists. He was soon representing clients such as Banana Republic, Baccarat Crystal, Oscar de la Hoya, Backstreet Boys, and Playboy. However, he split with his partners in 2001 and he founded his own public relations firm, CommandPR. In 2010, he took on fellow publicist Simon Huck as a partner in the firm. As of March 2013, however, it was reported that Cheban and Huck parted ways, with Huck buying out Cheban's share of the company. Cheban remains a consultant to the firm.
Cheban first gained public attention with his appearance on the hit reality show, Keeping Up with the Kardashians, appearing as a friend of the Kardashian sisters. He subsequently appeared in several episodes of the show's spin-offs, Kourtney and Kim Take New York and Kourtney and Kim Take Miami.
In 2010, Cheban starred in his own reality show, the The Spin Crowd, chronicling the lives of Cheban, Huck and their employees at his firm. Cheban's vision for the show was to provide viewers with a glimpse into how the media-saturated world around them is shaped, stating, "I've seen shows about funeral homes, bounty hunters, hospitals, cops and fishermen, and they've all been given the opportunity to give insight on their jobs and the reality of their careers. Why not tell the story of what people care most about—the magazines, websites and press they surround themselves with every day?" The series was executive produced by Kim Kardashian. It was canceled after one season due to poor ratings.
Cheban's relationship with Kim Kardashian has remained in the public spotlight. In 2012, Cheban made a short video spoofing himself as someone living in the shadow of Kardashian's fame.
In 2008, Cheban launched his own clothing line, Kritik. Cheban also has designed jewelry for RichRocks. In late 2012, Cheban opened Sushi MiKasa, a restaurant in Miami. He is opening a burger franchise called Burger Bandit. Cheban has also branched out into electronic media, and is a partner in the web site, EliteDaily.com, written by and for the millennial generation.
On November 24, 2013, Cheban also co-hosted "Coca-Cola Red Carpet LIVE!," a pre-show to the 2013 American Music Awards. In January 2014, Cheban launched a new product called Glam Screen, which is both a protective cover for a smart phone, as well as an HD mirror.
In September 2014, Cheban opened Sushi Couture in South Beach, Miami, Florida with the same chef from his other enterprise, Sushi MiKasa.
In late 2012, Cheban began dating stylist Anat Popovsky after meeting while filming Kourtney and Kim Take Miami. However, Cheban signed on as a single man on the second episode of the seventh season of Millionaire Matchmaker, which aired on December 12, 2013 on Bravo. In April 2014, it was reported that Cheban had broken up with Popovsky.