iHeartRadio

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iHeartRadio
IHeartRadio logo (low res).png
Web addresswww.iheart.com
Commercial?Yes
Type of siteInternet radio, radio network, music recommender system
OwnerBob Pittman
(CEO, CC Media Holdings, Inc.)
John Hogan
(Chairman/CEO, Clear Channel Media and Entertainment)
Created byClear Channel Broadcasting, Inc.
LaunchedApril 2008
Current statusActive
 
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iHeartRadio
IHeartRadio logo (low res).png
Web addresswww.iheart.com
Commercial?Yes
Type of siteInternet radio, radio network, music recommender system
OwnerBob Pittman
(CEO, CC Media Holdings, Inc.)
John Hogan
(Chairman/CEO, Clear Channel Media and Entertainment)
Created byClear Channel Broadcasting, Inc.
LaunchedApril 2008
Current statusActive

iHeartRadio is an Internet radio platform owned by Clear Channel Broadcasting, Inc. Founded in April 2008 as the website iheartmusic.com, iHeartRadio now functions as both a music recommender system and a radio network that aggregates content from over 800 local Clear Channel radio stations across the United States, as well as hundreds of stations owned by companies other than Clear Channel. iHeartRadio is available online, via mobile devices, and on select video game consoles.[1][2][3][4][5]

History[edit]

Prior to 2008, Clear Channel's various audio products were decentralized, with individual stations on their own sites, as well as a site known as the Format Lab providing feeds of between 40 and 80 networks that were used primarily on Clear Channel's HD Radio subchannels.[citation needed]

In April 2008, the iHeartRadio brand launched as www.iheartmusic.com — a web site featuring entertainment news, national news, music content including albums, singles on demand, and music videos, as well as access to over 750 Clear Channel radio stations online.

On October 7, 2008, Clear Channel Radio launched the first version of the free streaming radio application known as iHeartRadio to the Apple iPhone and iPod Touch through the App Store; 12 stations in 8 markets were included in this first release.[6][7]

In 2009, the following year, iHeartRadio was made available to BlackBerry devices and the Android operating system.[8][9][10] Soon iHeartRadio offered video: artist interviews, live performance vignettes, etc.[11]

In 2010, iHeartRadio expanded to the Sonos platform.[12]

In 2011, iHeartRadio expanded to the Xbox 360 console.[citation needed]

On April 20, 2012, iHeartRadio launched on iPad.[13]

On June 8, 2012, iHeartRadio concluded a deal to power Yahoo! Music's Radio service, previously powered by CBS Radio.[citation needed]

In mid-October 2012, iHeartRadio launched online audio news/weather/traffic streams for Chicago, Dallas/Fort Worth, Los Angeles, San Diego, New York City, and 15 other metropolitan cities, branded as "24/7 News".[14] Their looping programming is similar to that of NOAA Weather Radio's.[clarification needed][citation needed]

On March 1, 2013, iHeartRadio was added to the Roku digital media receiver.[15]

On July 2013, iHeartRadio began adding stations from outside the United States like CHUM-FM in Canada and Virgin Radio Dubai in the United Arab Emirates.[16]

On July 14, 2013, iHeartRadio launched in New Zealand and Australia.

On July 24, 2013, iHeartRadio launched a new talk radio feature: iHeartRadio Talk. It will feature original programming from celebrities like Ryan Seacrest and allow users to upload their own content through Spreaker.[17]

Positioning[edit]

iHeartRadio was ranked #4 on AdAge's Entertainment A-List.[18]

The iHeartRadio official web site, www.iheart.com, has been offering access to over 800 live radio stations streaming online, but the streams are served only to IP addresses, or proxy servers, that can be identified as being in the USA.[citation needed] In addition to news and music programming, the site offers the ability to create personalized stations by a wide selection of nearly 400,000 artists and 11 million songs. Content has also been made shareable for users to keep up with what their Facebook and Twitter friends are listening to by viewing their recent station history, and to post their recent listening habits to Facebook or Twitter.[citation needed]

The most recent[when?] version[which?] of the iHeartRadio app featured a new and improved interface, and "Advanced Custom Stations", comparable to the Pandora Radio model, will be available for listening with no commercials until the end of the year[when?][which?].[citation needed]

iHeartRadio is proving very important to Clear Channel. In recent interviews, employees[who?] have stated that a huge part of Clear Channel's future lies in iHeartRadio. It has allowed many of their semi-local brands to grow into brands recognized world-wide.[citation needed]

In addition to powering the online presence for many Clear Channel stations, the brand has also been incorporated on air. For example: on Z100 New York, the evening countdown known previously as the "Interactive 9 @ 9" has been renamed the "iHeartRadio 9 @ 9"; or on 102.7 KIIS-FM Los Angeles, the evening countdown known previously as "JoJo's Top 9 @ 9" has been renamed the "iHeartRadio Top 9 @ 9". On other stations, programs have kept their original names except for the addition of "powered by iHeartRadio" afterwords. In actuality, the on air programs named for the service have limited or no connection to the iHeartRadio app or site. Rather, Clear Channel hopes to drive brand awareness.[citation needed]

Functionality/rating system[edit]

On customized stations, songs are chosen at random based on a song or artist a user chooses. Users also have the option to listen to iHeartRadio's original stations that work exactly like customized ones. Once a station is created, users can set the discovery tuner to Familiar, Less Familiar, or Mixed.[19] Listeners can also hear live radio stations.

The iHeartRadio player has a Like/Dislike (Thumbs Up/Thumbs Down) rating tool use on songs playing on live and customized radio stations. "Liking" a certain song for all live/customized stations will have it played more often. For original/customized stations, "disliking" the song won't have it played again, and for live stations, "disliking" the song will reduce its play frequency.

Limitations[edit]

iHeartRadio Music Festival[edit]

References[edit]

  1. ^ "The Music Radio Trade Publication". RadioInfo. Retrieved 2012-12-28. 
  2. ^ Hachman, Mark (2011-12-05). "iHeartRadio to Stream Cumulus Stations, Adds Daily Deals | News & Opinion". PCMag.com. Retrieved 2012-12-28. 
  3. ^ "Cox Media Group And Emmis Communications Radio Stations Join iHeartradio". AllAccess.com. 2012-06-26. Retrieved 2012-12-28. 
  4. ^ "Salem Communications Joins iHeartRadio Digital Platform". AllAccess.com. 2012-07-24. Retrieved 2012-12-28. 
  5. ^ "iHeartRadio To Offer Univision Programming". AllAccess.com. 2011-09-27. Retrieved 2012-12-28. 
  6. ^ "No AM/FM receiver required: Clear Channel brings top radio stations to Apple iPhone, iPod touch – MacDailyNews - Welcome Home". Macdailynews.com. Retrieved 2012-12-28. 
  7. ^ iHeartRadio iPhone App reaches 1 million downloads. "iHeartRadio iPhone App reaches 1 million downloads". Orbitcast. Retrieved 2012-12-28. 
  8. ^ by Bla1ze on 16 Mar 2009 12:56 AM (2009-03-16). "IHeartRadio, Launches Streaming Radio Application!". CrackBerry.com. Retrieved 2012-12-28. 
  9. ^ Wauters, Robin (2009-12-24). "Clear Channel Radio Debuts Android Version of iheartradio App". TechCrunch. Retrieved 2012-12-28. 
  10. ^ [1][dead link]
  11. ^ "iHeartRadio Adds Video". AllAccess.com. 2009-10-12. Retrieved 2012-12-28. 
  12. ^ Taub, Eric A. (2010-05-20). "An Upgrade for Sonos - NYTimes.com". Gadgetwise.blogs.nytimes.com. Retrieved 2012-12-28. 
  13. ^ Clear Channel Radio (April 20, 2011). "Clear Channel Radio Releases iheartradio App For iPad On The App Store". 
  14. ^ IHeartRadio Adds Local News Streams For 20 Cities - RadioInsight.com (released October 18, 2012)
  15. ^ Roku Channel Store: iHeartRadio Retrieved March 1, 2013
  16. ^ http://radioinsight.com/blog/headlines/84167/iheartradio-launches-international-suite/
  17. ^ "Clear Channel Launches iHeartRadio Talk, Letting Everyone From Jimmy Kimmel To Joe Six Pack Be Heard". 
  18. ^ Hampp, Andrew (2010-05-24). "Entertainment A-List 2010 No. 4: Clear Channel | Special: Entertainment A-List 2010 - Advertising Age". Adage.com. Retrieved 2012-12-28. 
  19. ^ How do I set the Discovery Tuner? - iHeartRadio Help Center (accessed January 13, 2013)
  20. ^ "iHeartRadio | How many times can I skip a song?". Help.iheartradio.com. 2012-10-26. Retrieved 2012-12-28. 

External links[edit]