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Hillshire Farm is a brand of meat products marketed and owned by Hillshire Brands. The company was founded in 1934, and was purchased by Sara Lee in 1971. Friedrich (Fritz) Bernegger, (February 2, 1904 – April 30, 1988) born in Austria, started the business at the facility in New London, Wisconsin.
Hillshire Farm's primary products are smoked sausage and Polska kielbasa. The brand introduced smoked sausages to much of the general population of the U.S. as a supermarket food and a nationally advertised food. Hillshire Farm sausages are about two feet long and horseshoe-shaped.
Due to the popularity of the Hillshire Farms brand of meat products, the Sara Lee Corporation renamed themselves as the "Hillshire Brands" company in 2012.
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