Helmet stickers, also known as reward decals and pride stickers, are stickers that are affixed to a high school or collegefootball player's helmet. They can denote either individual or team accomplishments.
The practice of awarding helmet stickers is often credited to Ernie Biggs, trainer at Ohio St. under legendary coach Woody Hayes. But as recently shown on ESPN, the practice of awarding stickers has been credited to Jim Young, former assistant coach at Miami in 1965, two years before they were used by the Buckeyes.
An even earlier attribution is given to Gene Stauber, freshman coach at Nebraska (1955-1957) by head coach Pete Elliott. Stauber routinely used stickers throughout his tenure as assistant coach at Illinois (1960-1970), as a 1962 photo of All-American linebacker Dick Butkus indicates. The stickers stem from fighter pilots marking their planes with stickers after kills and/or successful missions.
Division I FBS colleges
Akron- Blue Star
Buffalo - White State of New York
BYU - Gold Cougar(Personal Goals) and Blue Cougar(Team Goals, Wins)/"HC"(used only on throwback helmets)
Clemson - Paw Print
Duke- Grim Reaper(only for defensive players)
Florida State - Tomahawk (tomahawks given for academic achievements have "ACADEMIC" written up the handle of the tomahawk)
Georgia - White Bone (football excellence) and Black Bone (academic excellence)
Illinois- Blue State of Illinois(athletic achievement) and White State of Illinois(off field achievement)