El Buen Fin

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El Buen Fin
Observed byMexico
CelebrationsShopping
Datefrom the third Friday of November until next Monday
2013 dateNovember 16–19
2014 dateNovember 15–18
2015 dateNovember 14–17
Related toBlack Friday, Mexican Revolution and Christmas
 
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El Buen Fin
Observed byMexico
CelebrationsShopping
Datefrom the third Friday of November until next Monday
2013 dateNovember 16–19
2014 dateNovember 15–18
2015 dateNovember 14–17
Related toBlack Friday, Mexican Revolution and Christmas

El Buen Fin (Literally the "The Good End" but implying "The Good Weekend") is an annual nationwide shopping event in Mexico, in existence since 2011 and taking place on the third weekend of November in Mexico, and the beginning of the Christmas shopping season. On this weekend, major retailers extend their store hours[1] and offer special promotions, including extended credit terms and price promotions.

The purpose of this weekend is to revive the economy by encouraging consumption[2] and improve the quality of life of all Mexican families by implementing promotions and discounts in the prices of various products. It was inspired by the American celebration, Black Friday and emerged as an initiative of Council of Business Coordination,[3] in association with the federal government and private sector organizations.

History[edit]

Mexican President Felipe Calderón stated his belief that this move will cushion Mexican economy from the threats of European and US economic difficulties.[4]

The event is organized by

Since 2011, retailers have run campaigns marketing El Buen Fin to be the best time of the year to buy goods.[5] Critics[who?] say that Mexico’s Black Friday deals are not helpful for Mexican consumers causing them to go into unnecessary debt. Others[who?] see it as an opportunity to attract North American buyers, especially in the border cities such as Tijuana, Ciudad Juárez or Reynosa, as El Buen Fin is scheduled to be in synchrony with the US Black Friday.

Mexican civil society consumer rights watchdog El Poder del Consumidor has said that this economic activity has pushed more Mexicans to credit card debts.[6]

Name[edit]

In Spanish El Buen Fin directly translates as "The Good End", however, this is a short form of El Buen Fin de Semana, which translates as "The Good End of the Week".

In Mexico, the expression for "the weekend" is shortened to just "the end" in many informal situations.

References[edit]

External links[edit]