Disney Junior

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Disney Junior
Disney Junior Logo.png
LaunchedFebruary 14, 2011 (2011-02-14)
(as a programming block on Disney Channel)
March 23, 2012 (2012-03-23)
(as a television channel)
Owned byDisney Channels Worldwide
(Disney–ABC Television Group)
Picture format720p (HDTV)
480i (SDTV)
SloganWhere the Magic Begins
CountryUnited States
LanguageEnglish
Spanish (via SAP audio track)
Broadcast areaNationwide
HeadquartersBurbank, California
Formerly calledNetwork:
Soapnet
Programming block:
Playhouse Disney
ReplacedPlayhouse Disney (1997–2011)
Sister channel(s)Disney Channel
Disney XD
ABC Family
ABC
Timeshift serviceDisney Junior +1
Websitedisneyjunior.com
Availability
Satellite
DirecTV289 (HD/SD)
Dish Network168 (SD only)
C-BandAMC 11 – Channel 44 (4DTV Digital)
AMC 18 – Channel 12 (H2H 4DTV)
Cable
Available on most U.S. cable systemsConsult your local cable provider for channel availability
IPTV
Verizon FiOS260 (SD)
AT&T U-verse306 (SD)
1306 (HD)
 
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This article is about the 24/7 channel that airs in the United States. For the programming block that airs in the United States, see Disney Channel#Disney Junior.
Disney Junior
Disney Junior Logo.png
LaunchedFebruary 14, 2011 (2011-02-14)
(as a programming block on Disney Channel)
March 23, 2012 (2012-03-23)
(as a television channel)
Owned byDisney Channels Worldwide
(Disney–ABC Television Group)
Picture format720p (HDTV)
480i (SDTV)
SloganWhere the Magic Begins
CountryUnited States
LanguageEnglish
Spanish (via SAP audio track)
Broadcast areaNationwide
HeadquartersBurbank, California
Formerly calledNetwork:
Soapnet
Programming block:
Playhouse Disney
ReplacedPlayhouse Disney (1997–2011)
Sister channel(s)Disney Channel
Disney XD
ABC Family
ABC
Timeshift serviceDisney Junior +1
Websitedisneyjunior.com
Availability
Satellite
DirecTV289 (HD/SD)
Dish Network168 (SD only)
C-BandAMC 11 – Channel 44 (4DTV Digital)
AMC 18 – Channel 12 (H2H 4DTV)
Cable
Available on most U.S. cable systemsConsult your local cable provider for channel availability
IPTV
Verizon FiOS260 (SD)
AT&T U-verse306 (SD)
1306 (HD)

Disney Junior is an American digital cable and satellite television network that is owned by the Disney Channels Worldwide unit of the Disney–ABC Television Group, itself a unit of the Disney Media Networks division of the The Walt Disney Company. Aimed mainly at children under 10 years of age, its programming consists of original first-run television series, theatrically-released and made-for-DVD movies and select other third-party programming.

Disney Junior also lends its name to a morning and early afternoon program block seen on sister network Disney Channel, branded as "Disney Junior on Disney Channel", airing Mondays through Fridays from 6:00 a.m. to 2:00 p.m. (6:00 to 10:30 a.m. during the summer months and designated school break periods) and weekends from 6:00 to 9:00 a.m. Eastern and Pacific Time.

History[edit]

Origins[edit]

The Walt Disney Company first attempted to launch a 24-hour cable channel for preschoolers in the United States in 2001,[1] when the company announced plans to launch the Playhouse Disney Channel, a television offshoot of Disney Channel's daytime programming block Playhouse Disney, which debuted on the channel on May 8, 1997 (airing during the morning hours seven days a week, with the Monday through Friday blocks lasting until the early afternoon). Plans for the United States network were ultimately shelved, however dedicated Playhouse Disney Channels were launched in other countries internationally.[2]

The development of Disney Junior began on May 26, 2010, when Disney-ABC Television Group announced the launch of the channel as a digital cable and satellite service, which would compete with other cable channels targeted primarily at preschool-aged children such as Nick Jr., Qubo and PBS Kids Sprout; in addition, the Playhouse Disney block on Disney Channel would also be renamed under the Disney Junior banner, prior to the launch of the channel of the same name. The announcement also called for the 22 existing programming blocks and cable channels outside of the United States bearing the Playhouse Disney name being rebranded as Disney Junior.[3]

The flagship cable channel in the United States intended to replace Soapnet, a Disney-owned cable channel featuring daytime soap operas seen on the major broadcast networks (including sister network ABC) and reruns of former primetime drama series, due to the continued decline in popularity and quantity of soap operas on broadcast television, along the growth of video on demand services (including the online streaming availability for soap operas) and digital video recorders that negated the need for a linear channel devoted to the genre.[2]

Launch[edit]

Disney Junior first launched as a programming block on the Disney Channel on February 14, 2011. With the discontinuance of Playhouse Disney the day prior, the block's mascots Ooh and Aah were retired and some programs featured on the block (such as My Friends Tigger and Pooh) were dropped from Disney Channel's schedule entirely.[4]

The Disney Junior channel was originally slated to debut in January 2012, but on July 28, 2011, the Disney-ABC Television Group pushed back the launch date from January to an unspecified date in late spring 2012,[5] then setting the channel's launch date to February. On January 9, 2012, Disney-ABC Television Group announced that Soapnet's shutdown date for most providers was scheduled for March 22, 2012. Disney Junior's 24-hour cable channel counterpart officially launched the following day on March 23,[6] at 12:00 a.m. Eastern Time with the Mickey Mouse Clubhouse episode "Mickey's Big Surprise" as the first program to air on the channel.[citation needed] Programming featured on the channel's initial lineup included Jake and the Never Land Pirates, Mickey Mouse Clubhouse and freshman original series Doc McStuffins; the channel also launched a new short-form series A Poem Is… as well as the weekend movie block, the Magical World of Disney Junior.[4]

Though it in effect took over the channel space held by Soapnet, an automated feed of that channel continued to exist for providers that had not yet reached agreements to carry Disney Junior (similar to other automated channel feeds that continued to operate during the transitions of Nickelodeon Games and Sports for Kids to TeenNick and Fox Reality Channel to Nat Geo Wild), or held out so as to not lose subscribers due to the immediate loss of that network. These included some providers such as Cox Communications, Cablevision, DirecTV and Verizon FiOS, which continued to carry Soapnet while having added the Disney Junior channel onto their channel lineups in turn.[6][7] Soapnet's operations continued sixteen months later than had been originally planned, until the network officially shut down on December 31, 2013 at 12:00 a.m. Eastern Time.[8]

On June 21, 2014, Disney Junior began programming the first two hours of Univision's three-hour Saturday morning children's block Planeta U, as part of a sub-block called "Disney Junior en Univision", featuring Spanish dubs of the network's original series (beginning with Mickey Mouse Clubhouse and Handy Manny, the latter program's dub of which includes basic instruction of words and phrases in English instead of in Spanish, as with the English version).[9][10]

Television carriage[edit]

Since its launch, Disney Junior became initially available to subscribers of Comcast, Time Warner Cable, Cablevision, Bright House Networks and Verizon FiOS;[11] Other providers would sign carriage agreements to run the network following its launch:

Programming[edit]

Programming on the Disney Junior channel includes original series (such as Jake and the Never Land Pirates, Doc McStuffins and Sofia the First), shows formerly seen on the now-defunct Playhouse Disney block (such as Mickey Mouse Clubhouse, Handy Manny and Special Agent Oso) – including some that also air on the companion Disney Channel morning block and short-form series, as well as reruns of some older animated series that had previously been seen on sister network ABC, CBS (made prior to 1996) and programs from Disney Channel and Toon Disney, which are aired by the channel by popular demand (especially during the overnight graveyard slots).[19]

The network also airs classic animated films that were released theatrically by Walt Disney Studios Motion Pictures (including Walt Disney Pictures and Pixar), along with Disney's direct-to-video sequels and original preschool projects with movie-length features, under two brandings: The Magical World of Disney Junior on weekends, and the more generalized Disney Junior Movie at most other times, which features a broader selection of films.

Programming blocks[edit]

Current[edit]

Related services[edit]

ServiceDescription
Disney Junior HD[21][22]Disney Junior HD is a high definition simulcast of the Disney Junior channel that broadcasts in the 720p resolution format (the recommended HD format for the Disney-ABC Television Group's broadcast and cable properties). It launched with the standard-definition feed of the channel on March 23, 2012 on select Time Warner Cable, Bright House Networks, Cablevision and Verizon FIOS systems; the HD feed was later added on Comcast. DirecTV began carrying Disney Junior's HD feed on August 15, 2012.[23]
Disney Junior On DemandDisney Junior On Demand is the cable channel's video-on-demand service, offering select episodes of Disney Junior's original series. It is available to most digital cable and IPTV providers that carry the network.
WATCH Disney JuniorWATCH Disney Junior is a website for desktop computers, as well as an application for smartphones and tablet computers that allows subscribers of participating cable and satellite providers (such as Comcast Xfinity and Cox Communications) to watch Disney Junior's programming via live stream and on-demand access on computers and mobile devices via their TV Everywhere login provided by their cable provider; the service is also available through Apple TV and Roku streaming players. Individual episodes of the channel's series, along with additional content such as behind-the-scenes features also are available.

List of Disney Junior versions[edit]

Marketnametypeformerlylaunch date
UK[24]JuniorchannelPlayhouseMay 7, 2011[25]
Junior +1channel, time shiftPlayhouse +1
USA[26]Juniorblock on DisneyPlayhouseFebruary 14, 2011
JuniorchannelSoapnetMarch 23, 2012
France[24]JuniorchannelPlayhouse2011
Juniorchannel, HDPlayhouse2011
GermanyJuniorchannelPlayhouse2011[24]
Latin AmericaJuniorchannel (3 feeds)PlayhouseApril 1, 2011[27]
Canada
operated by
Astral Media
JuniorchannelPlayhouseMay 6, 2011[28]
Juniorchannel, FrenchPlayhouse Disney Télé
AustraliaJuniorchannelPlayhouseMay 29, 2011 [29]
New ZealandJuniorchannelPlayhouse
SpainJuniorchannelPlayhouseJune 2011[24]
South AfricaJuniorchannelJune 1, 2011[30]
AsiaJuniorblockPlayhouse[31]July 11, 2011[32]
SingaporechannelPlayhouse[33]
IndonesiachannelPlayhouse[33]
KoreachannelPlayhouse[33]
ThailandchannelPlayhouse[34]
CambodiachannelPlayhouse[35]
VietnamchannelPlayhouse[36]
PhilippineschannelPlayhouse [37]
Hong KongJuniorchannelPlayhouseJuly 11, 2011[38]
PolandJunior[24]channelPlayhouse2011
PortugalJunior[24]channelCinemagicNovember 1, 2012
IndiaJuniorblock on Disney (1.45 Hr.)Playhouse2011
Italy[24][39]Disney JuniorchannelPlayhouse2011
Junior +1channel, time shiftPlayhouse +12011

References[edit]

  1. ^ Play nice now; Walt Disney Co. plans to introduce Playhouse Disney Channel, Broadcasting & Cable (via HighBeam Research), June 25, 2001.
  2. ^ a b SOAPnet Will Go Dark to Make Way for Disney Junior, Entertainment Weekly, May 26, 2010
  3. ^ Disney/ABC Television Group Announces Disney Junior, a New 24-Hour Channel for Preschoolers and Their Families, The Futon Critic, May 26, 2010
  4. ^ a b Dickson, Jeremy (January 10, 2012). "Disney Junior launches in March, Marvel gets block on XD". Kids Screen. Retrieved February 17, 2014. 
  5. ^ Soapnet to stay on the air longer into the New Year!, Michael Fairman Soaps, July 28, 2011.
  6. ^ a b Schneider, Michael (January 9, 2012). "Disney Junior to replace Soapnet in March". TV Guide. Retrieved January 9, 2012. 
  7. ^ Villarreal, Yvonne. "Show Tracker: What You're WatchingDisney Junior 24/7 channel launches Friday." Los Angeles Times Blog 22 March 2012. Web. 19 April 2012.
  8. ^ James, Meg (November 9, 2013). "Disney's SOAPnet channel headed for the drain". Los Angeles Times. Retrieved November 10, 2013. 
  9. ^ Jacobson, Adam (June 17, 2014). "Univision, Disney Junior Play With Saturday-Morning Block". Multichannel News. Retrieved August 7, 2014. 
  10. ^ Hagle, Will (June 3, 2014). "Univision Adds Two Disney Jr. Series To "Planeta U" Block". Multichannel News. Retrieved August 7, 2014. 
  11. ^ Disney Junior Launches on Friday; SOAPnet to Continue on Some Carriers, Hollywood Reporter, March 22, 2012.
  12. ^ http://www.facebook.com/CoxArizona/posts/10150615047421220
  13. ^ http://kidscreen.com/2012/04/03/nctc-to-distribute-disney-junior/
  14. ^ Disney Junior will Launch Saturday, July 14 to Millions of DIRECTV Customers Nationwide
  15. ^ Liebermann, David (July 13, 2012). "A Challenge To Viacom? DirecTV Adds Disney Junior To Programming Lineup". Deadline Hollywood. Retrieved July 14, 2012. 
  16. ^ "The Walt Disney Company and Charter Communications Announce New Distribution Agreement". The Futon Critic. 31 December 2012. Retrieved 1 January 2013. 
  17. ^ Farrell, Mike (January 15, 2013). "Disney Strikes U-Verse Carriage Deal". Broadcasting & Cable. Retrieved January 15, 2013. 
  18. ^ Liebermann, David (3 March 2014). "Dish And Disney Finalize Output Deal That Ends Their Ad-Hopper Dispute". Deadline.com. Retrieved 4 March 2014. 
  19. ^ Dealicious Mom (January 12, 2012). "24 Hour Disney Junior Channel Coming March 2012! Updated!". Dealicious Mom. Retrieved February 5, 2012. 
  20. ^ Dickson, Jeremy (August 29, 2012). "First look: DJ Tales to bow on Disney Junior Night Light". Kidscreen. Retrieved September 24, 2012. 
  21. ^ "Disney Announces Disney Junior, a 24-hr channel for Preschoolers & families". Laughing Place. Retrieved February 5, 2012. 
  22. ^ Frost, John (May 27, 2010). "Disney Junior to replace Soapnet in Cable Lineup". The Disney Blog. Retrieved February 5, 2012. 
  23. ^ "On August 15 four exciting channels will be available in eye-popping HD!". DirecTV. August 15, 2012. Retrieved January 24, 2013. 
  24. ^ a b c d e f g "TV Channel: Disney Junior". MAVISE Database. European Audiovisual Observatory. Retrieved July 20, 2014. 
  25. ^ "Disney Junior sets U.K. launch". Variety (London). January 27, 2011. Retrieved July 24, 2014. 
  26. ^ "Disney Junior to launch on Valentine’s Day". Variety. January 11, 2011. Retrieved July 24, 2014. 
  27. ^ Sola, Bertha (April 1, 2011). "Disney Junior where the magic begins". Chronicle Today (in Spanish). Retrieved August 15, 2014.  Google translation.
  28. ^ "Disney Junior Launches May 6 with new Programs and a Nod to Classic Disney Characters and Magic" (Press release). TORONTO: Astral Media. CNW Telbec. March 3, 2011. Retrieved July 21, 2014. 
  29. ^ Bulbeck, Pip (April 1, 2011). "Walt Disney Rebranding Preschool Channel as Disney Junior in Australia and New Zealand". The Hollywood Reporter. Retrieved July 28, 2014. 
  30. ^ "Disney Junior launches in SA". Channel24 (24.com). June 1, 2011. Retrieved August 13, 2014. 
  31. ^ Boehm, Erich (April 15, 2002). "Mouse picks up kidvid series, movies". Variety. Retrieved July 21, 2014. 
  32. ^ "Magical, musical stories on all-new Disney Junior". philstar.com. June 30, 2011. Retrieved July 31, 2014. 
  33. ^ a b c Esposito, Maria (June 8, 2004). "Korean debut for Disney Playhouse". C21 Media. Retrieved August 1, 2014. 
  34. ^ Whiteman, Bobbie (January 25, 2005). "Disney, Playhouse bow in Thailand". Variety. Retrieved July 24, 2014. 
  35. ^ Ball, Ryan (June 20, 2005). "Disney Channels Swim to Cambodia". Animation Magazine. Retrieved August 2, 2014. 
  36. ^ "Mickey follows Ho Chi Minh trail". C21 Media. February 1, 2007. Retrieved August 8, 2014. 
  37. ^ Osborne, Magz (December 14, 2005). "Mouse opens Philippine Playhouse". Variety. Retrieved July 24, 2014. 
  38. ^ Chung, Barry (July 10, 2011). "A brand new home for Mickey and Co". South China Morning Post. Retrieved August 12, 2014. 
  39. ^ "Channel listing: Playhouse Disney". MAVISE. European Audiovisual Observatory. Retrieved July 20, 2014. 

External links[edit]