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E-Commerce websites structured product data: Microdata vs microformats vs Open Graph

Comparison of e-commerce websites that are using Schema.org Product vs Microformats (hProduct) vs Open Graph (Product attribute only).


 


 

grep pattern Number of Urls Number of Domains
itemtype="http://schema.org/Product"
-Microdata - schema.org Product
1,673,637 6,325
class="hproduct"
-microformat - hProduct
4,292,935 10,369
property="og:type" content="product"
-Facebook Open Graph product
19,619,595 46,427

List of top 100 domains in rank order:

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